The Kluisberg can be climbed from different directions but this one, via the Bergstraat, would be the classic route. The climb from Ruien was tackled 11 times (1955, 1966, 1997-2003, 2007, 2010 in) the Tour of Flanders. Until the 1960s this was a wide cobbled road, after which it became paved. Also other races such as Dwars door Vlaanderen and the E3 Prijs and Kuurne-Brussels-Kuurne Kuurne included this climb in the parcours as well as the Women's Tour De France in the early 2000s where Nicole Cooke launched a solo attack that won her the second stage.
On your right just as the climb begins is Jowan, one of the best-known bike shops in the region.